Gen Z users are looking for smartphones that broach higher consumer knowledge with reward tech innovations during entry-level prices, and OPPO, Samsung and Apple are a tip 3 brands that find foster with consumers, a new consult pronounced on Friday.
At slightest 78 per cent Gen Z consumers see smartphones as a pitch of their lifestyle while 75 per cent feel a inclination make them feel absolute in life since 72 per cent pronounced they offer them “superior knowledge by a latest tech innovations”, CyberMedia Research (CMR) has said. The consult was conducted on smartphone consumers in a reward smartphone shred (from Rs 25,000 to Rs 50,000).
“Smartphone brands that yield a constrained consumer experience, corroborated by industry-leading innovations, and a reward knowledge during good price-points, will find foster with perfectionist consumers. The Gen Z clearly identifies with OPPO as an creation explorer either it be in camera or battery charging,” Prabhu Ram, conduct of Industry Intelligence Group, CMR, pronounced in a statement.
The consult pronounced that smartphone upgrades are pushing a market, with 55 per cent of a consumers indicating that they ascent their smartphone any year. However, few consumers are looking to reinstate their existent brands since of repeated problems.
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